OKR (Objectives and Key Results)-Based Performance Management Improving Employee Productivity and Performance at PT. Citra Niaga Abadi

The implementation of an effective performance management system is essential in improving the performance and productivity of human resources in modern organizations. One approach that is widely used today is Objectives and Key Results (OKR). This study aims to analyze the effect of implementing OKR-based performance management on employee performance and its impact on employee productivity. This study uses a quantitative approach with a survey method involving 100 respondents who are employees of PT. Citra Niaga Abadi. The results show that OKR-based Performance Management has a positive and significant effect on Employee Performance (t = 5.401; Sig. = 0.000), while Employee Performance also has a significant effect on Employee Productivity (t
= 4.548; Sig. = 0.000). In addition, the F test result of 773.630 with a significance value of 0.000 shows that the regression model used is feasible and simultaneously significant. The coefficient of determination (R² = 0.941) shows that the application of OKR can explain 94.1% of the variation in employee performance changes. The results of this study conclude that the implementation of OKR- based performance management is proven to be effective in improving employee performance and productivity. Through clear objectives, transparency of results, and continuous feedback, OKR can strengthen work focus, team collaboration, and a results-oriented organizational culture